Amazon follows Ooooby’s lead

Amazon follows Ooooby’s lead

Amazon follows Ooooby’s lead and begins to trial a local food delivery service focussed on bringing the farmers market to your door, in a box. Here’s the LA Times article. “Making fresh local food more available to more people on the one hand and on the other bringing more business to these small farmers and food producers — that’s our mission,” says Tony Lee of Fresh Nation, who has partnered with Amazon. This is the second time Amazon followed Ooooby’s lead. The previous time was when Ooooby announced the use of drones as an option for delivering an Ooooby box, in a trial in Auckland in June 2013, about a month before Amazon announced its own trial of this delivery method. Looks like we’re on the right track. 🙂 We’re currently selling shares in Ooooby so that we can grow faster. If you’re share our passion for building a local food system that is fair and equitable, come and join us. You can buy shares at PledgeMe and be part of the mission for a better...
“Daylight come and I wanna go home”

“Daylight come and I wanna go home”

Dear Oooobsters! Being the ethical business we are and you being the ethical consumers we admire, we wanted to share our thoughts on the Four Corners program, ‘Slaving Away’ which premiered on 4th May 2015. http://www.abc.net.au/4corners/stories/2015/05/04/4227055.htm For those of you who haven’t had a chance to watch it yet, this episode tackled the issues regarding widespread exploitation of migrant workers by labour hire companies within Australia’s Food Industry. While Australian citizens are paid award wages or above, labour hire companies supply migrant workers to businesses and not only skim off the top the workers pay, but also place them in poor and unsafe working environments, sometimes with working hours of up to 20 hours per day. Being a migrant myself, I shared similar experiences as the migrant workers in this interview and have come across exploitation of migrants within other industries as well. In saying that, I am European and our cultures and freedoms are not so different to those of Australia. We listened to a lot of Bob Marley and are brought up with the idea of fighting for our rights like the British holiday workers Milly and Katie in this program. However, some of our Australian guests will have come from countries where some of these rights may not always be exercised or understood. So when they do arrive in Australia seeking opportunities, they don’t know what to expect and because of the language barrier, trust their fellow countrymen to guide them in the right direction. It is very sad to see all this! Though I also feel somewhat more optimistic now that this is in public eye...
Food Matters

Food Matters

One of the things I love most about working for Ooooby is all the amazing people I meet in the line of duty. A couple of weeks ago I was very fortunate to meet Dr. Vandana Shiva in person, one of the most engaged and inspiring people I know when it comes to food sustainability and fairness in the world. The occasion was a special lunch at Te Ara Hou village in Hamilton organised by the Food Matters Aotearoa Tour 2015, the Waikato Environment Centre and the Anglican Mission. Speakers from the Food Matters tour engaged in a conversation addressing modern farming, the use of pesticides and genetically engineered (GE) plants and the effects of these methods on the nutritional value and the safety of the food produced. Ooooby was invited to source the produce for the lunch and we happily obliged. Vandana gave us her take on GE foods and the devastating effect they can have on human health and social inequality. She realizes that when big corporations are patenting modified seeds to collect royalties, they are patenting life itself, and trying to establish a monopoloy on food. But life is not an invention, and she calls is a case of “ontological schizohprenia” when these same companies then turn around and try to have their creations passing food safety regulations by claiming their seeds are just like nature! We also heard from Jerome Douzelet, a french chef and owner of Le Mas de Rivet, a hotel and restaurant that only serves natural, fresh and organic meals, with ingredients that are ethically sourced from the hotels own garden and...
Ooooby on the B Team

Ooooby on the B Team

We are honoured to be selected as an initial member of the B Team along with 12 other world changing organisations. Among the B Team leaders are Richard Branson, Arianna Huffington, Paul Polman and Professor Muhammad Yunus. The B Team inspires business leaders to value fairness and ecological wellbeing to the same degree as financial success. To measure the balance sheet and p&l for people and planet with as much attention and desire to improve as the balance sheet and p&l for financials. We’re looking forward to working with the B Team for a fairer, more ecological and more prosperous future for all of...
A Call to Arms: In Defence of Our Food

A Call to Arms: In Defence of Our Food

This article was published in the Huffington Post on World Food Day. It is a call to arms to all who agree that it’s time to rebuild our food system from the ground up as the dawn breaks on this exciting new era of connected and conscious consumerism. Have we inadvertently discarded a profound means of connection over the last 30 years? Among my fondest childhood memories were the times sat at my grandmother’s table as she served up Sunday lunch announcing “the tomatoes, lettuce, peas and potatoes are all OOTG (out of the garden). This labeling had a strong effect on me. Just knowing that those particular ingredients were lovingly grown by Grandpa gave them an almost divine status. I felt somehow more connected with my family as I savored each mouthful and my sense of belonging was being nourished along with my body. Psychological or not, the effect on me was real. Little did I know then that…...